Links Digest for August 9th

August 9, 2010
  • Demystifying Google and Verizon’s Proposed Policy for the Open Internet – The policy suggests that “wireline broadband” services like Verizon’s FiOS cannot prevent users from “sending and receiving lawful content of their choice,” “running lawful applications and using lawful services of their choice,” or “connecting their choice of legal devices that do not harm the network or service, facilitate theft of service, or harm other users of the service.”.
    Google and Verizon agree that broadband providers cannot engage in “discrimination against any lawful Internet content, application, or service in a manner that causes meaningful harm to competition or to users.” That would by default include prioritization of Internet traffic, but that could be challenged on a case-by-base basis.Google and Verizon essentially say that because wireless broadband (the Internet access you receive on your mobile phone) is still a young market, it’s too early to apply most of the above standards.
  • ING Looks to Halve App Runtime Costs with Cloud Computing by Bank Systems & Technology – Based on research and analysis, Boehme reports, he projected that the bank could cut processing time and costs by as much as 50 percent by using cloud services.
  • Launching: The First Location-Based Fraud Monitoring Service, Finsphere’s PinPoint – PinPoint is a subscription-based alert service that runs on top of online banking. Using Yodlee’s aggregation technology, PinPoint monitors all the user’s card-based transactions, and sends email and text alerts on potentially fraudulent transactions based on a number of factors, one of which is the consumer’s physical location as indicated by the location of their mobile phone. Pricing has not been finalized.
  • Open Source and Economics: How the Hold Up Problem Explains the Flash Wars – When a business relies on assets owned by another party, it may become dependent on that party’s cooperation in the future. In this situation, the party with ownership of a key resource may gain the ability to “hold up” its partner, demanding an unreasonably high price. Hold up becomes a problem especially when a business needs to make large capital investments that assume future cooperation from the owner of a complementary asset.
  • The Financial Brand » One ad for all online banking users? That’s so 2009… – With Geezeo’s Integrated Marketing Platform 1.0, you can create segments based on demographic profile, types of financial accounts, and transaction data, so you can present high-propensity offers that are both relevant and timely. For instance, a financial institution might choose to market boat loans to every user who has a savings goal set up for a new boat, along with anyone who may have made a purchase at Bass Pro Shops.

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