Links Digest for August 22nd
in May, Forrester calculated that the return on investment in mobile banking is 15.7%, based on a hypothetical U.S. bank with 500,000 retail deposit customers and an average mobile banking adoption rate of 16%.
Returns diminish for smaller banks. A hypothetical bank with 250,000 retail customers would lose money with an ROI of minus-13%, the report said. Some smaller banks have released separate apps for reviewing transactions and for making deposits.
Get more people to use PFM by making it a game.
follow your bank account on Facebook or Twitter